What this does

Clarifies what customer reactivation workflows are currently available in IMPACT.

Current access and functionality

Verified against the current impact-web, impact-client, and impact-marketplace code on 2026-05-07.
The current target apps do not expose a sales/customer reactivation campaign builder with invoice conversion tracking.
impact-web and impact-client do expose survey campaigns for collecting responses from selected recipients.
impact-web exposes Channel and Inbox configuration for communication accounts where the workspace is entitled and the user has admin access.

Use survey campaigns when the reactivation goal is to collect feedback or assess interest from workspace, project, team, member, or public respondents.
Configure WhatsApp or other channel accounts separately under Channel or Inbox settings if the workspace is entitled.
Use an external CRM or marketing tool for dormant-customer sales campaigns until IMPACT exposes a dedicated campaign builder.

Issue: The user cannot find a Reactivate goal or customer segment builder. Fix: That sales/marketing campaign builder is not present in the current target apps.
Issue: The user sees survey campaigns and expects sales attribution. Fix: Survey campaigns track survey participation/results, not invoice conversions.